3 elements of working with fans
How do you imagine people living 40 thousand years ago? What did they do? What were their lives like? What thoughts filled their minds? What…
How to use cold and hot state of mind in sports
In turning to unconscious mind, we can rely on the principles of work we know. It is sometimes difficult for us to understand consciously how…
Why emotions are so important in working with fans
Till now, you can hear very often even from professionals that the play of the team and its results become defining in successful work with…
8 most effective manipulations by fans
Being a human is being the object of manipulation. Even if you are aware of the manipulation, your brain is unable to control the events…
How hunger affects the decisions of fans
We’ve already considered how you can fundamentally change the perception of your fans and customers with the help of a smile and even a simple…
5 key mistakes of football clubs
Do you know what one of the main problems in human activity is? People try to invent solutions that already exist in a quite developed…
How primate observation will help in working with fans
On our planet everything is too interconnected to separate people not only from animals, but from other organisms inhabiting the Earth. When we start reflecting…
Why it is important to understand how your fans perceive happiness
The more we comprehend the picture of the world, the more effectively we can cope with our work. I have already shared many tools for…
Habits and how to use them in sports neuromarketing
Working on the problem of habits, I was well aware that this issue is clear and fairly well studied. I worked closely on this topic,…
How dopamine and cocaine will help raise the attendance of the WBA matches
*** The 70-year-old spouses, the longtime West Brom fans, have been making for several days the masks for themselves in the form of canaries, similar…